big conversations.
Hi, I'm Kristy. Mom, marketer, and the founder of Chase's Big Feelings. This brand started with one little boy and one very real moment. What came out of it is a whole world designed to help kids understand their emotions and give parents the words to help them do it.
I didn't start with a publishing background or a child psychology degree. I started with Chase.
A real need.
My son Chase was about four years old when I realized I didn't have the right words. He was overwhelmed, flooded with feelings he couldn't name, and I was standing there with nothing useful to offer. Timeout felt wrong. Ignoring it felt worse. I needed something in between.
I started reading everything I could find on emotional development, co-regulation, and how kids actually process big emotions. The science was there. But the tools for everyday parents weren't.
So I built them. I wrote the books I wish I'd had. I created the playbooks for the moments when you don't know what to say. I made the resources that meet parents exactly where they are: exhausted, overwhelmed, and doing their absolute best.
Chase's Big Feelings is that toolkit. It's for the parents in the thick of it, and for the kids who just need someone to help them put a name to what they're feeling.
Chase is energetic, funny, wildly creative, and a kid who feels things deeply. He's the reason every book, every playbook, and every resource we create is grounded in what actually happens in real homes. Not just what looks good on paper.
He knows this brand exists because of him. And honestly? He thinks it's pretty cool that kids all over the country are reading books about a character with his name and his feelings.
changes everything.
Kids who can identify their emotions are better equipped to manage them. Every book and resource we create starts here.
Not perfect parenting moments. Real ones. Our playbooks and scripts are built for the actual hard situations families face every day.
We meet kids and parents without judgment. Big feelings aren't bad feelings. They just need the right container.
No fluff. No impossible parenting advice. Just practical, research-informed tools that help your family actually feel better together.
Chase and the Worry Cloud and Chase and the Fire Inside are the heart of this brand. Beautifully illustrated stories that open the door to big conversations.
Shop the BooksOur parent playbooks give you the scripts, strategies, and calm-down tools for anxious, angry, and overwhelmed kids right when you need them most.
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